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The Rise of At-Home Beauty Devices
The beauty landscape is undergoing a radical transformation in 2025, with at-home beauty devices leading the charge. Gone are the days when advanced skincare treatments were exclusively confined to professional clinics and high-end spas. Now, a sophisticated array of tools is empowering consumers to achieve remarkable results in the comfort of their own homes. This burgeoning market, projected to reach a staggering USD 12.4 billion by 2035, is fueled by a desire for personalized care, long-term cost savings, and the sheer convenience of integrating advanced beauty regimens into daily life. The growth trajectory is undeniable, with the home-use beauty devices market alone valued at USD 20.78 billion in 2024 and poised for a substantial CAGR of 26.9% in the coming years. This isn't just a fleeting trend; it's a fundamental shift in how people approach skincare and anti-aging.
